Consider the following example data table.
Day | Time | User ID | Webpage |
2016-01-01 | 11:03:20 | 1234 | Homepage |
2016-01-01 | 11:03:34 | 1234 | Catalogue |
2016-01-01 | 11:03:40 | 9876 | Homepage |
2016-01-01 | 11:03:42 | 1234 | Check-out |
If we want to analyse how the website is browsed by individual users, what would we need to select as our case notion?
What do you see when each day or each webpage becomes a case in your process?
Indeed, when we take the user as our case, we can follow how users interact with our website.